Category: Marketing & Sales
Dan Kennedy: The Millionaire Maker
When we hear the word “king”, a ruler usually comes to mind. A powerful individual who has followers working for him and his kingdom is one of the most common images that any of us see.
But I have a different one for you. Yes, this king is powerful and indeed has followers. But ironically, he never controlled them. He instead sets them free to become masters of their own kingdoms.
Itching to know the details?
He’s no other than Dan Kennedy – the famous multimillionaire marketing expert! On top of writing 13 successful business books, he is also a copywriter, scriptwriter, infomercial consultant and speaker. He had the amazing opportunity to repeatedly share the stage with 4 US Presidents and other high profile individuals including Donald Trump and General Colin Powell.
After being in the business for over 30 years, there is no doubt that Dan Kennedy had has conquered the field. Solopreneurs, small business owners and even large scale businessmen from different parts of the world seek his advice. Simply because he can help them!
He turns ideas into multi-million fortunes by giving business owners a variety of options on how to go about their businesses. Entrepreneur, a well known business magazine, featured Dan Kennedy saying that he offers at least 101 moneymaking ideas for any business owner.
Truly this King knows how to keep his millions coming. Not just for him but for those who follow his advice as well.
Even after being famous for over 3 decades, it’s incredible how Dan Kennedy managed to keep his personal life away from the public’s eyes. Not a single biography shed light on his childhood or his life even before he became the marketing guru we all look up to today. Everything about him before he took on the spotlight is certainly a mystery to us all.
Dan shuttles between Ohio and Northern Virginia with his wife and their million dollar dog. Among the little things we could know about him is that he is passionate about cars. He also loves driving more than anything. Dan would be seen racing in Northfield Park near Cleveland, Ohio.
More than a king, Dan Kennedy is truly a leader that each of us can follow.
Top 100 Companies to Work For – Even in the New Economy
Fortune 500 has an updated list of the Top 100 Companies to work for. They suggest that the new economy actually has some companies going even more out of their way to be a great place to work.
If you’re job hunting – might as well start at the top and work down from there… As a matter of fact – these Top 20 Employers have over 350 job openings.
Saturday May 2nd – Fire Sale!
Saturday May 2nd is Fire Day and we’ll be honoring this fine tradition with a fire sale of our own!
Today is Richter Scale Day
Would have made for a fun promotion if I’d noticed ahead of time. Need to keep up with my own calendar better ;o(
Feel free to mooch some fun marketing dates from http://www.haveitnow.com/calendar.html
The Quick and Easy Way to Effective Speaking
This is Dorothy Carnegie’s summary of her book, from 1962, which is based on Dale Carnegie’s Public Speaking and Influencing Men in Business, from 1931.
Table of Contents
- Fundamentals of Effective Speaking
- Speech, Speaker, and Audience
- The Purpose of Prepared and Impromptu Talks
- The Art of Communicating
- The Challenge of Effective Speaking
Fundamentals of Effective Speaking
1. Acquiring the Basic Skills
- Take heart from the experience of others
- Keep your goal before you
- Predetermine your mind to success
- Seize every opportunity to practice
2. Developing Confidence
- Get the facts about fear of speaking in public
- Prepare in the proper way
- Predetermine your mind to success
- Act confident
3. Speaking Effectively the Quick and Easy Way
- Speaking about something you have earned the right to talk about through experience or study
- Be sure you are excited about your subject
- Be eager to share your talk with your listeners
Speech, Speaker, and Audience
4. Earning the Right to Talk
- Limit your subject
- Develop reserve power
- Fill your talk with illustrations and examples
- Use concrete, familiar words that create pictures
5. Vitalizing the Talk
- Choose subjects you are earnest about
- Relive the Feelings you have about your topic
- Act in earnest
6. Sharing the Talk with the Audience
- Talk in terms of your listeners' interests
- Give honest, sincere appreciation
- Identify yourself with the audience
- Make your audience a partner in your talk
- Play yourself down
The Purpose of Prepared and Impromptu Talks
7. Making the Short Talk to Get Action
- Give your example, an incident from your life
- State your point, what you want the audience to do
- Give the reason or benefit the audience may expect
8. Making the Talk to Inform
- Restrict your subject to fit the time at your disposal
- Arrange your ideas in sequence
- Enumerate your points as you make them
- Compare the strange with the familiar
- Use visual aids
9. Making the Talk to Convince
- Win confidence by deserving it
- Get a Yes-response
- Speakin with contagious enthusiasm
- Show respect and affection for your audience
- Begin in a friendly way
10. Making Impromptu Talks
- Practice impromptu speaking
- Be mentally ready to speak impromptu
- Get into an example immediately
- Speak with animation and force
- Use the principle of the Here and the Now
- Don't talk impromptu--Give an impromptu talk
The Art of Communicating
11. Delivering the Talk
- Crash through your shell of self-consciousness
- Don't try to imitate others--Be yourself
- Converse with your audience
- Put your heart into your speaking
- Practice making your voice strong and flexible
The Challenge of Effective Speaking
12. Introducing Speakers, Presenting and Accepting Awards
- Thoroughly prepare what you are going to say
- Follow the T-I-S Formula
- Be enthusiastic
- Thoroughly prepare the talk of presentation
- Express your sincere feelings in the talk of acceptance
13. Organizing the Longer Talk
- Get attention immediately
- Avoid getting unfavorable attention
- Support your main ideas
- Appeal for action
14. Applying What You Have Learned
- Use specific detail in everyday conversation
- Use effective speaking techniques in your job
- Seek Opportunities to speak in public
- You must persist
- Keep the certainty of reward before you